FROM THE PUBLISHERS OF “Our Town-Our Paper” LAGUNA BEACH & NEWPORT BEACH COMMUNITIES CoastalRealEstateGuide.com MAY 12, 2017 | VOL. 7 , ISSUE 19 Coastal Perch Occupies a Premium Location FEATURED PROPERTY: NEWPORT BEACH Just steps to Corona del Mar’s Big and Little Corona beaches, this contemporary French Normandy style encloses a spacious floor plan with four bedrooms and 3.5 baths. Ten-foot ceilings sweep over a large living and dining room that opens to the front entry courtyard. A first-floor master suite suits guests. A second second-floor suite includes a reading retreat, walk-in-closet, office and full-size master bathroom with marble shower, dual sinks and Jacuzzi tub. The second level boasts a library with a bay window and courtyard view. The kitchen provides ample storage in hardwood maple cabinets as well as granite counters and sunlit breakfast nook. The central staircase provides indoor access to a roof-top sundeck and coastline views. Offering price: $4,175,000 Address: 212 Poinsettia Ave., Corona del Mar Agents info: Natalie Harlow-Alison & Andy Alison, First Team Estates and Christie’s International Real Estate 714.767.7236 and 949.395.2357, AlisonHarlowTeam@firstteam.com ASK THE EXPERT How Millennials Are Shaking Up Real Estate By Holly Schwartz Millennials are defi-nitely shaking up the real estate market. Since they make up approximately 56 percent of first time homebuyers, it should come as no surprise that the real estate industry would have to cater to them. So what are some ways that the millennial invasion is reshaping real estate as we know it? Here are a few shifts we have seen recently. RealEstate.com was just launched by Zillow to target millennials. How did they do that? They did it by addressing concerns that millennials have about affordability. On RealEstate.com, mil-lennials can search for homes based on the monthly payment, not just the price. This allows millennials to compare their monthly housing expenses to their rental expenses. Millennials often live on a monthly budget so this is a great way to help them understand the cost of home-ownership in a relatable way. Next up, it’s no secret that mil-lennials love technology. They are a generation of instant gratification. Holly Schwartz They want photos and videos and virtual tours and drone footage; they want to feel like they’ve walked through the home, seen the neigh-borhood, and know the home inside and out before they even step foot inside of it. That means agents are vamping up their marketing efforts and trying to woo buyers with all the bells and whistles. Going hand in hand with both monthly budgets and technology is energy efficiency. Throughout Orange County we have seen a ton of development over the last few Continued on page 2 Laguna Beach, CA $16,900,000 Represented by: Rod Daley (949) 395-1091 ColdwellBankerHomes.com ©2017 Coldwell Banker Residential Brokerage. All Rights Reserved. Coldwell Banker Residential Brokerage fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Owned by a subsidiary of NRT LLC. Coldwell Banker, the Coldwell Banker Logo, Coldwell Banker Global Luxury and the Coldwell Banker Global Luxury logo service marks are registered or pending registrations owned by Coldwell Banker Real Estate LLC.